Portfolio
Examples of my work
There's so much more than what we have here. I've tried to collate a mix of some of the work I've completed in partnership with my team and my clients over the years. It is by no means exhaustive. If you like what you see, let's have a chat about how I can work with you to achieve your goals.
Client: Big Rick's Australia
I have been working with Big Rick’s Australia for a number of years now. Our support has scaled up and down as we took on more roles and less as I scaled my business up and down. We support Big Al with a range of marketing and sales tasks, the most regular being running their social media and the task I’ve been most proud of has been the updated labels for the sauce and their online store which has helped us lift the profile of the “best bloody sauce ever!” (no kidding, if you haven’t tried it yet, you should). The thing I love about them is they aren’t after viral results, rather, it’s more about being consistent and steady growth within a small business budget.
"Once I hired Joan, she began to redesign our lead management and marketing automation process. It’s one thing to generate leads, another to do something with them. The way she approaches her consulting is through research and is fact-based. I find working with her extremely enjoyable. Joan has a tremendous intellect and applies a lot of science and market research to her work. She is very thorough and brings a professional result."
Client: Curvwood & Masswood
My first project with Eva at Curvwood was to write SEO optimised content for a new product. The page was so successful, Eva got me back to do more. In the last few years, I (and my team) have continued to extend Eva’s marketing capabilities, completing new branding, technical tasks, strategy and planning, and most enjoyably, I love VIP days at HQ where we knuckle down for the day and I’m dedicated to helping Eva to get things done.
"Joan and her team are brilliant and I very much see Wingz Marketing as an extension of our business. The entire team is professional, welcoming, understanding and have a good eye for design and detail. Personally, Joan has been amazing to talk to and she has given excellent advice, tips, ideas and has helped propel our business forward. We have many exciting things planned and I know we are in expert hands with the Wingz Marketing team."
Client: Kristy-Lee Rackham
I have loved working with Kristy. We connect over so many levels. Our first project was to help her to create a website, and earlier in 2024, I had the joy and challenge of helping Kristy to create a brand that represented her diversity and the diverse nature of the projects she works with. In creating her logo, we delved into imagery that fascinated her as she was growing up and her spiritual strengths. Her logo is a representation of all she does and is.
"Joan was the obvious choice for me when looking for a designer. She was able to really get inside my head and capture the essence of what I was looking to convey. Joan took the complexity of my vision and materialised 'me on a page'. It was magic unfolding! I was so impressed that she is now working on my next book cover design and promotional graphics and I can't wait to see the results. I highly recommend Joan for your design needs."
Client: Donnelley Group
My first project with the Donnelley Group was to help them with content strategy. Following on from that, we had the pleasure to support them as they transitioned from their Civil business back to their roots, a Wet and Dry Hire business. The transition included expanding the Donnelley Civil Brand to encompass the parent group and the new business arm that is now fully operational. The project included branding with a full brand pack that also included helping to set up their team email signatures in specialised software, website design and development, brochure design and copywriting.
"Working with Joan and her team at Wingz Marketing has been a game-changer for our business. Their innovative strategies and unwavering dedication have propelled our brand to new heights. From revamping our website to crafting targeted campaigns, they’ve consistently delivered great results. I couldn’t be happier with the impact they’ve had on our success to date."
Client: Maiya.love
Meeting Maiya has been a blessing. We’ve been working together for a number of years and today I am proud to call her a close friend. Over the years I have helped Maiya with the technical side of marketing and implementation. Together we’ve built automated systems and set up CRMs, MailChimp journeys, revamped her website multiple times as she needs it to evolve with her. It was a pleasure to help her step out from under her old business brand and into her new one, where she embraces the power of loving yourself and helps others to do so too. This year, I also had the joy of helping her collate her vast knowledge into four affordable and life-changing yet practical mini-courses.
"To me you're the fount of all tech knowledge! 😉 You have the ability to make complex things simple and so obvious 🤦♀️ You have given me so much advice over the years I've known you. How different would my business and success have been if I'd had you in my corner from the beginning?"
Client: Balance Point Yoga
When I first met Anastasia, she asked me how to get more people in her classes and to get them to pay her class rate.I worked with her as a coach and mentor and what a delight she was to work with! The best clients are the ones who do the work, they don’t just listen, they work through things, they expand, they grow. Working with Anastasia showed me what I love most about the possibilities of coaching — the joy in helping other women to feel empowered. Our work with her expanded to helping her refresh her logo, which landed up being more an uncovering than a redesign, building a website she could easily manage and setting up a flyer in Canva she can update herself each term as her sessions and dates change.
"I highly recommend Wingz Marketing for a powerful blend of savvy marketing and business strategies with a deep dive into the unconscious limiting beliefs which block our success. This is more than the usual mentoring experience. It is transformational!"
Some copywriting samples
Together with our staff, we form one big dysfunctional family that work our butts off and balance it out with some good old-fashioned fun. We don’t just give our staff their uniform when they join us – they have to earn it. Which means 99% of our employees are trained in-house where they learn the delicate art of removals. The result? Employees who respect the huge amount of trust placed in them, who will go above and beyond to deliver a smooth move.
– about page excerpt
Becoming a parent changes you. It changes your life. While you have a new focus, that focus often comes at a cost to yourself.
Parents will often lose themselves in the caring and giving of parenting – you might not even notice it happening – but like the oxygen mask on the plane, you need to put your needs higher on the priority list in order to give your children the best support you can. So, how do you do that?
– home page excerpt
Utilising native Australian botanicals from the land where we were raised, we create premium gins that harness these unusual flavours in a classic and traditional way. Saltbush, Lemon Myrtle, Citrus and Lilly Pilly are our hero’s. Each bring a distinct aroma and flavour that captures the areas in which they are grown – our homage to the place we call home.
Take a trip with us through our Native Australia range to the Riverland, where time moves a little slower and you can appreciate the finer things in life.
– product page excerpt
We often get asked, “What exactly is integrative medicine?”
Simply put, it’s a holistic approach to healthcare that combines the best of conventional medicine and evidence-based complementary and natural therapies to promote optimal healing.
Integrative medicine isn’t about rejecting modern medicine. Rather, it acknowledges that health is multi-faceted and requires a multi-faceted approach.
By addressing all aspects of health and lifestyle, we aim to treat the whole person, not just isolated symptoms.
